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Is it necessary to have Keywords in the domain name?

Posted on  March 17, 2011  by  Betrand

Categories: Domain-Names, SEO

There are some of the factors that can help people to come to a decision on suitable domain name and will be helpful for individuals who are confused about keyword based domain names and domains names without keywords. These will be useful to people who are getting registered for a new domain name and trying to find a name to compete with other names existing which are listed in top results of the search engines.

There are a couple of strategies that can help an individual which are given below:

  1. The first method would be to choose domain names with branded words which can be easily remembered without having any keyword in the name.
  2. The second method would be to choose domain names strictly using the keywords

There is always a conflict between the choices of domain names with keywords or branded domain names because of the misconception that it is impossible to see success if the domain names do not have keywords, however breaking this myth there are several domain names like zynga, facebook, twitter and others which have reached the heights of success without having any keywords in their domain names.

The advantage of branded domain names is that they can be easily recalled whenever needed and the benefit of keyword based domain names is that there is every possibility that there might be a similarity between the keyword in domain name and business names. The most important factor which plays significant role in the domain names is that it is entirely up to the interest of the domain owner to decide on domain names and also the goals they plan to achieve through their website.

One disadvantage of having keywords in domain names is that there is every possibility that there might be n number of domain names with same keywords, hence it might be suggested to go with unique branded domain names. There are often complaints from the domain names registrars that keywords in domain names are giving more priority than branded names which might at times be a cause of trouble for individuals who desire to have unique domain names.

Hence measures are being taken to modify the algorithm creating equilibrium between branded domain names and keywords based domain names, also making efforts to nullify the rule specifying that the domain names need to have keywords for sure.

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Is article marketing suggestible as an SEO Strategy?

Posted on  March 15, 2011  by  Betrand

Categories: SEO
Tags: Article Marketing, SEO, SEO Strategy

The general method followed in article marketing is that a content writer will write an article with a link provided at the bottom of the article with the expectation that there are other people out there who will duplicate their original content of the article which will result in the flow of links to their website.

However, the first that has to be noticed when it comes to republishing these articles is that only the sites which are not of better quality will choose to do so. Even if there are some better sites opting to go with rewriting of the original content, the quality of rewritten article will be degraded since there will be a limit on the number of words to be used while writing the article. This restriction on the article content will force the duplicator to limit their innovativeness and only duplicate the existing content instead of writing the original content or even at times the anchor text might be copied.

When someone looks for best quality of the business for their website, they would prefer to go with unique content that has natural links and social media marketing rather than article marketing which includes the person to go in search of article banks which readily provide huge collection of articles which can be rewritten and used as per the choice of the person.

Considering the search engines choices and general public demands it might come into notice that people do not greatly choose to go with article marketing as one of the best SEO strategy.

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SEO Strategy for 2011

Posted on  March 13, 2011  by  Betrand

Categories: SEO
Tags: Farmer Update, SEO, SEO strategies 2011, SEO Strategy

What do you need to look for to include in your SEO strategy for this year 2011? This is the major question many of the SEO professionals are having nowadays due to regular algorithm updates from Google, In this year Google updated its algorithm 4 times in 2 months and one is a major update which is called Farmer Update. Farmer update dented the revenues for many of spam web sites like Ezine Articles, Article Base and mahalo, all these sites are engaged into user generated content for free and in return passing the link juice by allowing them to add two links in the article submitted into their directories. With these kind of new updates from Google some of the websites lost their ranking for many keywords.

Here is what you need to include in your SEO strategy in 2011:

  • Speed: Though this is very less impacting factor in search results but when you increase the speed of your website, visitors will stay more time on the website, reduce the bounce rate, more page views will actually add lot of value in ranking your website better.
  • Inner linking: Many people concentrate more on getting external links but ignore linking strategy inside the website, you need to make sure that prominence for the pages will come from adding links to pages within the website, for example if you have a website which sells iPhones, where ever iPhone appears in your website link it to one particular page which has descriptive content on iPhones.
  • CMS: Having a good Content Management System (CMS) like wordpress, drupal, Joomla or SharePoint will give you more control on your website, you can make the changes on the fly and when ever Google updates its algorithm.
  • Social Media Marketing: Engage your website visitors or customers by adding your website into Social Media sites like Facebook, Twitter and LinkedIn.
  • Optimization: Optimize your website with best practices like by having a good title, descriptive content and make sure you don’t have any page not found errors.

I guess i have explained enough for you to understand best SEO practices to be adopted in 2011. For SEO Services contact us at 91-40-44254242 or mail to info@ibeesolutions.com

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What is Near Field Communication and NFC Google Places?

Posted on  March 11, 2011  by  Betrand

Categories: Google, Mobile Apps, SEO
Tags: Google Places, NFC, NFC Google Places

After Yelp and Foursquare, Google started making improvements to its local search results page “Google Places” by distributing “Recommended on Google Places” stickers that can be sticked to walls or windows in the offices. For now it is getting distributed as a trail in Portland, USA. I heard similar kind of RFID technology with Sony’s Felica technology which is getting used for downloading local maps in train stations in Japan.

Here is how Google Places NFC looks like:
NFC Google Place

How it can be used:
Google supporting this with it’s latest Nexus-S phone, when you take the phone in front of the black dot in red balloon and wait for couple of seconds or by just waving it in front of the sticker, that’s it your mobile device/phone will get a “Google Places tag” recorded.

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What is Google Cloud Connect?

Posted on  March 3, 2011  by  Betrand

Categories: General News, Google
Tags: Appsperience, Google Cloud Connect

Google Cloud Connect is an yet another product from Google targeting Microsoft’s core business, it is a plug-in developed for converting Microsoft office versions 2003, 2007, and 2010 and the main feature if is you can share and edit Microsoft Word, PowerPoint, and Excel documents simultaneously with other people in your organization. You get the collaboration benefits of Google Docs, while still using Microsoft Office.

Here is the sample image of how this Google cloud connect looks like when you install:
Google cloud connect sample

How does it work?

Syncing and sharing documents: Google Cloud Connect tracks, manages, and syncs all changes on your Microsoft Office documents into one updated version for each document. Each document that you sync through Google Cloud Connect gets a unique URL or web address that you can share with collaborators through IM or email. Depending on the privacy setting you’ve selected for the document, other people will be able to click this link and view the document in the browser.

Collaborating simultaneously on documents: Google Cloud Connect for Microsoft Office lets you easily share documents with other people. When you add other people as editors to a document, they receive an email letting them know that you’ve shared a document with them. From there, they can open a link to view the document in the browser, or if they want to make edits, they can download the document and open it in Microsoft Office. When an editor makes changes to a document in Microsoft Office, all changes get synced and appear on your screen.

Revision history: Using Google Cloud Connect, you can edit a document online and offline. Every time you sync a document, the revisions of a document are stored so you can easily roll back to a previous version. You can go back to any prior revision of a document at any time.

The 90-Day Appsperience program allows businesses to experience modern collaboration and enjoy the resulting productivity improvements. To get a 90 day free trial licenses contact us at info@ibeesolutions.com or call +91.40.23326195

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Domain Name expiry process

Posted on  February 24, 2011  by  Betrand

Categories: Domain-Names
Tags: domain name, domain name expiry, domain name expiry process

Most of the people forgot to renew the domain name and think that the domain name will be available immediately after the expiry date or they can register it again with other service provider/registrar. Actually domain name will not be available public until 75 days after the expiry date. The status of the domain name changes to Expired happens when it is not renewed by the owner of it, it will be available for the owner to renew it for next 30 – 40 days depends on the registrar after the domain expiry, this is called grace period for the domain name, in this period the domain name will be in inactive state and the all the services of the domain like FTP, mails, website will not work and it can be renewed by the owner at the same renewal price.

Here is the next step after the grace period ends the status of the domain will be changed to redemption period. whois information for this domain name will not be available during this period and if the original owner of the domain decides that he want to have the same domain name renewed, he has to pay additional amount around $100, in many cases original owner of the domain name will not renew the domain name in the redemption period.

This is the last phase after the redemption period, if the domain name enters into this Pending Restore period, it will have 7 days to get it restored else the domain will go into a locked status and pending delete period. The domain will be in deletion period for only 5 days. During the last day of Pending Delete status the domain name is mostly dropped in between 11 AM and 2 PM Pacific Standard Time. After this drop from ICANN database it will be available for the public to register it again newly.

By now you might have understand the process of a domain name being expired and dropped, Below explanation about the domain name status codes, when you actually query the domain name whois information, you will get some of these codes, here i will explain in detail about those codes.

Domain Name Status Codes:

ACTIVE: The registry sets this status. A domain can only be modified by the domain registrar. The domain can be renewed. The domain will be included in the zone if the domain has been delegated to at least one name server.

REGISTRY-LOCK: Domain name registry sets this status. The domain can not be modified or deleted by the registrar. The registry must remove the REGISTRY-LOCK status for the registrar to modify the domain. The domain can be renewed. The domain will be included in the zone if the domain has been delegated to at least one name server.

REGISTRAR-LOCK: This lock status is set by the sponsoring registrar and in this status the domain name can’t be altered or get deleted. The registrar must have to remove the lock status to modify the domain and with this status the domain can be renewed and also it will be included in the zone.

REGISTRY-HOLD: The registry sets this status. The domain can not be modified or deleted by the registrar. The registry must remove the REGISTRY-HOLD status for the registrar to modify the domain. The domain can be renewed. The domain will not be included in the zone.

REGISTRAR-HOLD: The sponsoring registrar sets this status. The domain can not be modified or deleted. The registrar must remove REGISTRAR-HOLD status to modify the domain. The domain can be renewed. The domain will not be included in the zone.

REDEMPTION PERIOD: The registry sets this status when a registrar requests that the domain name be deleted from the registry and the domain has been registered for more than 5 calendar days (if the delete request is received within 5 days of initial domain registration it will instead be deleted immediately). The domain will not be included in the zone. The domain can not be modified or purged; it can only be restored. Any other registrar requests to modify or otherwise update the domain will be rejected. The domain will be held in this status for a maximum of 30 calendar days.

PENDINGRESTORE: The registry sets this status after a registrar requests restoration of a domain that is in REDEMPTIONPERIOD status. The domain will be included in the zone. Registrar requests to modify or otherwise update the domain will be rejected. The domain will be held in this status while the registry waits for the registrar to provide required restoration documentation. If the registrar fails to provide documentation to the registry within 7 calendar days to confirm the restoration request, the domain will revert to REDEMPTIONPERIOD status. The domain status will be set to ACTIVE only if the registrar provides documentation to the registry within 7 calendar days to confirm the restoration request.

PENDINGDELETE: The registry sets this status after a domain has been set in REDEMPTIONPERIOD status and the domain has not been restored by the registrar. The domain will not be included in the zone. Once in this status all registrar requests to modify or otherwise update the domain will be rejected. The domain will be purged from the registry database after being in this status for 5 calendar days.

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SEO for Mobile Phones

Posted on  February 8, 2011  by  Betrand

Categories: Google, Mobile Apps, SEO
Tags: Search engine optimization, SEO, SEO for Mobile Phones, SEO Hyderabad, SEO India, SEO services

It looks like world is going towards Mobile and Technology Giants like Google are started to follow it now. Google recently tweaked its bots crawling mechanism and User Interface for Mobile Phones search. Here is the sample look of a search results page on mobile search. Mobile search results are built for mobile devices and are different from “standard” desktop results.

Mobile-search-Page

Here in this article i will give some tips to improve your website ranking in Google Mobile Search results and information on how to add your website into Google Mobile search results.

First step is to check whether your website is appearing in the Google Mobile search results or not, if your website doesn’t show up even if you check it by typing site:www.yourwebsitename.com in search option. Here are some of the reasons why your website isn’t got indexed by Google Mobile bots.

  1. Google Mobile bot may not be able to find your website: Your website must be able to be crawled by Googlebots for indexing and including it into search results. If you just built a website, it doesn’t mean that your website will be indexed properly by Goolge Mobile and web robots. If you have Mobile based business or you want to target mobile users as well, create a Mobile Sitemap and submit to Google using webmaster tools. more information on creating Mobile Sitemap is available here or mail to info@ibeesolutions.com for assistance.
  2. Some Mobile Sites built only for Mobile Phones which will restrict access to all other media other than Mobile Phones, for those kind of sites which needs restrictive access but want to appear in Google Mobile Search Results here is the option, you can allow Google Mobile site crawler bot “Googlebot-Mobile” manually, however doing it manually is risky because Google may change its bot name anytime. Here is the exact code to add
    SetEnvIf User-Agent "Googlebot-Mobile" allow_ua
  3. You need to check whether Google bot can recognize your mobile site URLs or not. It doesn’t mean that your website pages indexed in web results are to be indexed in Mobile results also, Google won’t include the pages that are viewable on Mobile Phones. It is very simple to resolve this if you follow some of the guidelines while building your mobile site. Below is the code you need to insert into your Mobile site on top of its pages.

If you have different versions of website for both mobile and web, here is the most common problem for site admins who run both mobile and web versions of a site is that the mobile version of the site appears for users on a desktop computer Google search results, or that the desktop version of the site appears when someone accesses it on a mobile device. To avoid this here are the two options available:

  1. Redirect Mobile user to an appropriate version, identify the user/crawler and redirect them to the mobile version of the same page.
  2. Identify the user-agent and switch the content based on the agent, if you can’t configure this properly you site may be blacklisted by Google as possible Cloaking website.

For more information on SEO and Mobile Application Development, contact us at +91.40.44254233 or mail to info@ibeesolutions.com

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How to choose right domain name for your business?

Posted on  January 31, 2011  by  Betrand

Categories: Domain-Names
Tags: domain name, domain registration, Domain-Names, domian, domian name

In this article we discuss about the factors you need to consider before choosing any domain name for your business. Many people don’t consider thinking about choosing a domain name before they register a domain name due to lack of knowledge about the how domain names extensions are classified and their uses. Most of the people still think that a .com domain name have more value than any other extension but is that true? No, it is not true, Google and other search engines now started giving priority for local search results.

Here is how some of the extensions are classified as:

.com :- For business and commercial purposes
.net :- For Internet / networking / infrastructure companies
.org :- For Charity/ Not for profit kind of organizations
.in/.co.uk/.us :- For representing local business

Things to consider:

  • It is better if you go with a domain name that resembles your business or something that is similar or reflects to your product or services along with identity of your company name.
  • Make sure it is easy to remember and understand to the people where you are doing the business
  • Choose a .com extension if you have real global business or .in/.co.uk if you have a local business and most of your visitors are from that particular region.
  • Sometimes using numbers in the domain name will be better, for example go2india.com is more memorable than gotoindia.com
  • If .com domain is available, better register gTLDs of that domain name as well to ensure high rankings in local search results.
  • You can register a domain name for one to ten years period

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Understanding of PHP Hosting services and its benefits

Posted on  December 31, 2010  by  Spandana

Categories: Web Hosting
Tags: Linux Hosting, mysql hosting, PHP Hosting, php hosting services

An individual scanning through companies which provide PHP hosting services might have basic idea that PHP is scripting language which is used on server side and is also considered to provide the easy scripts which help developer to provide easy interaction facilities on the website and also makes the website more dynamic with fascinating features which can enthrall the viewer of the website. PHP language is open source and therefore can easily be embedded into HTML pages which are the main reason for the dynamic WebPages. PHP hosting services are like mediums used to inject the output of PHP code into the HTML pages.

php hostingVarious benefits of using PHP hosting services are:

  • There is no need to compile the scripting files in the website or any requirement to learn another tool to publish the results of those files.
  • The viewer of the website will only be able to see the effects set in PHP WebPages provided the host has PHP if not the website will be loaded with errors and might not even function properly.
  • PHP hosting services are quite easy to learn since they can connect to various types of databases available
  • It also permits the customer to store cookies which help them in personalizing the relationship of website and customer. This has become quite famous among the clients, which will not necessitate them to enter the information each time they access the website.

PHP hosting services have to consider the various factors which include the compatibility of previous version PHP scripts with current PHP version and also should discuss clearly with hosting providers about the modules being used in PHP scripts. If hosting service provider do not offer to pull up the modules of PHP scripts, then there should be a negotiation made where in the hosting providers will provide future enhancement to the website where the site owner can at least install them in near future. Any website can acquire route more traffic by combing PHP script with MYSQL which are outstanding combination of languages with perfect synchronization.

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Partnered with Nokia Tej!

Posted on  December 14, 2010  by  Betrand

Categories: General News, Mobile Apps
Tags: Nokia Partner, Nokia Tej, Nokia Tej India, Nokia Tej Reseller

IBEE partnered with Nokia to provide Nokia Tej, its supply management solution on mobile and it is a hosted mobile order management system. It works with many Nokia mobile handsets and also it has web based access. IBEE will implement Nokia Tej solution and can customize it for its customer according to their specific requirements.

Nokia Tej launched in April as a SaaS based solution available on major Nokia handsets targeted at enterprises and small and medium customers. It takes care of order, distribution and sales management processes. The service comes at Rs 1,250 and an additional Rs 550 per user per month. The service can be integrated to any existing IT applications used at the customer end.

For more information about Nokia Tej, you can call at 09949922500 or mail to info@ibeesolutions.com

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