Useful Plugins:

• Akismet
• Math Comment Spam Protection
• Google Analytics (put in footer.php)
• Feedburner Feed Replacement: MyBrand + stats
• Democracy (polls)
• SEO Title (swap name <-> title)
• WP Cache
• Democracy (polls)
• Math Comment Spam Protection
• Brian’s Threaded Comments
• Comment Karma
• Author Highlight
• WWW Redirect
• Permalink Redirect
• Related Entries

SEO Tips:

1. Don’t put blog at root page of domain

• What if you want something besides a blog?
• People link to main page and main blog page, so you get some extra links that way.

2. Name your directory “blog“, not “wordpress”

• Might want to change your software someday
• Also makes upgrading easier

3. Various keyword tools: AdWords, Overture/Yahoo

4. Use categories that are also good keywords

5. Keywords in url paths: domain.com/my-words

• Dashes are best
• Next best is underscores
• No spaces is worst

6. Someone should ask me: What if I’ve already done my site? Should I change?

7. Think about the keywords that users will type. Include them naturally in your posts

8. ALT tags are handy (3-4 relevant words)

9. Don’t forget image search, videos, etc

10. Make sure your site is crawlable

11. Make your post creation dates easy to find

12. Check your blog on a cell phone/iPhone

13. I recommend full-text RSS feeds to get loyal users. Partial feeds get more page views, but not as much love.

14. Your blog should do standard pings

15. moving to a new webhost

16. How to switch from one IP address to another

• (Optional) Reduce your DNS time-to-live
• Back up your site. Bring it up on new IP
• Watch Googlebot & user traffic until they fetch the site from the new IP address
• Take down the old site

17. moving to a new domain

• Standard advice: Use a 301 (permanent) redirect
• Even better: pick one subdirectory and move it first
• If the traffic stays roughly the same on the desired domain, go ahead and switch
• Otherwise, take some time to figure out why
• Standardize your backlinks (www vs. non-www)
• Write to everyone; ask them to update their links

free Google tools

• Webmaster console
• Feedburner: MyBrand for free
• feeds.mattcutts.com instead of feeds.feedburner.com
• Custom Search Engine: free site search
• AdSense


• Google Analytics

Google Webmaster console

http://www.google.com/webmasters

• Test out robots.txt before pushing live
• Submit an authenticated spam report
• Url removal tool: remove urls/directories for 6 months
• See your backlinks (helps moving to a new domain)
• See 404 and crawl errors
• See crawl stats
• Decide www vs. non-www

Ranking advice

Get traffic from Google, then get noticed

OR

Get noticed, then get traffic from Google

?

getting known
Provide useful service

• Sign creator that produces PDF
• iPhone apps
• Lolcat builder

Creativity creates buzz/word-of-mouth

• Lonelygirl15
• Million pixel home page
• Humor: Mac vs. PC
• Free hugs campaign
• Photoshopping, e.g. Perez Hilton
• Analyze someone else’s blog
• Sell your moustache on eBay
• Tutorials (Firefox, Linux, Ubuntu, fashion, …)
• Contribute insightful analysis
• Less spam with Gmail, Yahoo, or Hotmail?
• Hunting down Wikipedia defacers
• Other topics? Watch Techmeme, Reddit, Digg, Slashdot
• Live blogging
• Create controversy
• John Dvorak: Master of creating controversy
• Mention Robert Scoble
• George Bush poll

Avoid Mistakes:

• Change default permalink (domain.com/?p=111)
• I use /%postname%/
• Don’t use sponsored theme – can lose all your trust in different search engines
• No PayPerPost on wordpress.com: TOS highlights that in blue

Security:

Put .htaccess in /wp-admin/ (not in your root directory!)


AuthUserFile /dev/null
AuthGroupFile /dev/nullAuthName "Access Control"
AuthType Basic
order deny,allowdeny from all
# whitelist home IP address
allow from 123.45.67.89
# whitelist work IP address
allow from 89.67.45.123



http://www.reubenyau.com/protecting-the-wordpress-wp-admin-folder/

Credits to Matt Cutt, For SEO works email to info@ibeehosting.com or call at 91.40.23326195